BYOD – Bring Your Own Device

BYOD is a trend that has been taking hold for many companies. The challenge of all the different smart phones and tablets out there can overwhelm a company when deciding which one to support. These issues are further┬ácompounded by personal preferences for an iPhone, Galaxy, or any of the other devices they already own/like. The […]

Branding Isn’t Your Logo

Branding is the emotional thing that happens after a consumer buys something. I have met with many potential clients, paying clients, and previous employers about branding. They all want this magic logo, symbol, name, color, style guide, and all the other design elements to create or embody their brand. They never want to do the […]