Turning an Award Into Business

How do you turn winning an industry award into actual business opportunities? Marketing. It is that simple, but it requires effort and actions, which I provide for my clients. Proof My client, Steve Alt Design Group (SADG), recently won an award for the ASID Best Powder Room Platinum level. Total cost = $125 to enter […]

Automotive Accessories

My area of expertise is the high-end residential design/build community in Southern California, but I couldn’t turn down a recent opportunity to work on an automotive accessories project. The scope of this project was to build a new website that leapfrogged over competitors in the industry, prompted fresh business development, and supported the sales effort. […]

Case Study – Entrainment Consulting

This case study is about the successful launch of Entrainment Consulting, a brand new engineering firm that designs electronic systems for the¬†high-end residential market. The question I always start with is “Why?” Not the what or the how, but why you do what you do. Entrainment is passionate about designing systems that work for the […]